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| 8.30 |
Registration & refreshments |
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| 9.00 |
Opening remarks from the Chair |
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| Regulatory Landscape |
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| 9:10 |
Keynote Speaker: Understanding the current regulatory position as per the latest
FSS act for functional food and beverages (FF&B) to drive the
development of the F&B industry |
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- Understanding the current definition and classification of FF&B as per the latest act
- Outlining the latest regulatory guidelines specific to FF&B to fast-track the development your F&B portfolio
- Evaluating the set of procedures required to follow the regulatory protocol as per the latest act
- Educating the industry about the consequences of the not complying with the current law
- Understanding how our law is aligned with CODEX to achieve international standards in the FF&B space
- Clarifying the FSSAI role in the development of the F&B industry to accelerate growth in innovation and research
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SS Ghonkrokta, Director Enforcement
Food Safety and Standards Authority of India (FSSAI) |
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| 9:50 |
Clarifying the legal aspects of health claims and labeling guidelines as per the latest act |
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- Understanding the latest health claims to avoid misinterpretation of
information
- Assessing the current labeling guidelines to communicate your nutritional data effectively
- Submitting substantial evidence to the regulatory bodies to scientifically validate your claim
- Updating on the latest procedures to register your company and food products as per the latest FSSA act
- Clarifying the latest guidelines on compliance and penalties
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Sunil Adsule, Director Scientific and Regulatory Affairs,
Coca-Cola India
D B Anantha Narayana, Head, Herbal Research (Retired)
Hindustan Unilever Research |
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| 10:40 |
Morning refreshments & networking |
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| 11:10 |
Understanding the set of systematic procedures to fast-track the ingredient approval process and to gain speedy entry into the FF&B market |
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- Evaluating the steps required to minimise the lead time for your ingredient approval process
- Liaising with the key regulatory bodies to get a ‘single’ window clearance for approvals for your ingredients
- Understanding the right stage to apply for the approval process in the research and development stage
- Determining the specific documentation necessary to hasten the approval process
- Updating on the prohibition of certain ingredients such as probiotics in infant formulation
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Prabodh Halde, Head Regulatory,
Marico |
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| 11:50 |
Developing a stringent set of procedures for effective clinical
testing to validate the efficiency of the ingredient |
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- Clarifying the current regulatory guidelines for clinical testing as per the latest act
- Overcoming challenges to conduct an effective and successful clinical trial
- Adopting the latest techniques to reduce the lead time accelerate the clinical trial process
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Brijesh Regal, CEO,
Apothecaries |
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12:30 |
Open Discussion: Your questions answered by the regulators! |
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This discussion will highlight some of the most critical regulatory
challenges faced by the Indian functional F&B industry. This is the perfect opportunity for delegates to bring their live challenges to the table, and benefit from the combined experience and know-how of the speakers as well as fellow delegates. Come armed with your most challenging questions and leave with a toolkit of practical implementable solutions! |
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SS Ghonkrokta, Director Enforcement
Food Safety and Standards Authority of India (FSSAI)
B Sesikeran, Director
National Institute of Nutrition (NIN) |
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13:10 |
Speed Networking: |
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Benefit from this unique opportunity to meet all the
key industry players in quick succession and develop long-term business relationships - don’t forget your business cards! |
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13:30 |
Lunch & networking |
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| Market Overview |
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14:30 |
Forecasting the Indian FF&B trends and emerging categories to
increase your market share in the F&B space |
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- Understanding the current FF&B trends to gauge the market potential
- Comparing the current FF&B trends with emerging foods such as Novel Foods, Anti-Aging Foods and ‘Ayurceuticals’ to create a differentiation strategy
- Evaluating how preventive health is gaining importance and how the FF&B industry is coping with this
- Evaluating the above trends to understand the best fit for your company and to increase your profitability in the FF&B space
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Rashmi Upadhya, Managing Consultant, Strategy
PricewaterhouseCoopers |
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| Marketing Challenges |
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| 15:10 |
Overcoming the multiple marketing challenges to increase the
awareness of FF&B amongst Indian consumers |
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- Evaluating the various marketing obstacles in promoting FF&B products and how its marketing strategy is different from the regular F&B products
- Understanding the consumer perception of the FF&B category to design the communication channels accordingly
- Developing strategies to promote the health benefits of FF&B to increase mass consumption of the product
- Assessing different marketing techniques to target different strata of society including the Base of Pyramid (BoP) population
- Examining the various communication mediums and multi-level marketing channels to increase the rate of awareness of FF&B products
- Improving distribution centres across regions to make FF&B products available to consumers
- Indian and International case studies on FF&B product failures
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Ravi Vaidhyanathan, Vice President, Sales & Marketing, Infant Nutrition,
Wockhardt |
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15:50 |
Afternoon refreshments & networking |
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|
16:20 |
Effectively balancing marketing and scientific claims to
communicate accurate information of FF&B products to the consumers |
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- Mapping out the criteria to make scientific claims as per the latest act
- Managing the communication messaging to find the right balance between the nutritional benefits and the commercial aspect of the product
- Gaining strategic advantage over competitors by communicating the functional benefit of the product to create a trustworthy brand
- Adopting ethical marketing strategies for FF&B products to develop and retain the trust of the consumers
- Clarifying the penalties for inappropriate usage of marketing claims to promote your FF&B product.
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Alan Collaco, Secretary General
Advertising Standards Council of India |
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| Changing Consumer Lifestyle |
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17:00 |
Developing immunity against chronic diseases through
consumption of FF&B for better lifestyle management |
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- Understanding the science behind functional foods to manage lifestyle diseases
- Developing FF&B products for lifestyle diseases such as
- Cardio vascular diseases
- Diabetes
- Hypertension
- Obesity
- Evaluating the market for FF&B products as per the WHO data on chronic diseases existing in India
- Analysing the change in consumer health among Baby boomers, Gen X and Gen Y population to customise FF&B products to meet their demands
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Vijay Bhaskar Reddy, Head , R&D
Dabur India |
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| 17:40 |
Closing remarks from
the Chair |
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| 17:50 |
Close of Conference Day One |
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